software

Chapter 1 of 11

Every good app starts as a story.

We're Dora Software, a London studio that turns the story you've been telling about your product into an app or website people actually enjoy using — then helps it into the world and looks after it once it's there.

Which chapter are you in?

Choose the sentence that sounds most like you. We'll point you to the right page and tell you what a first conversation usually covers.

Your page will appear here

Pick a sentence on the left. Nothing is stored or sent — this just helps you find your way.

How a Dora project unfolds

  1. 1

    The opening scene

    A conversation, usually by video, about who the product is for and what “finished” means to you. We write it down in plain English and send it back so you can correct us.

  2. 2

    Sketches and paper rehearsals

    Clickable prototypes that people can poke at before anything is built. Cheap to change, which is the whole point.

  3. 3

    Building in short episodes

    Two-week stretches, each ending with something you can open on your own phone or browser and comment on.

  4. 4

    The big reveal

    Store submissions, domain changes and launch checklists handled carefully, with a written plan for rolling back if needed.

  5. 5

    Happily ever after (with maintenance)

    Updates, security patches and a support line, so the story doesn't end the day it goes live.

A phone screen showing a map and social feed interface
Illustrative stock photo — not a Dora project.
People arranging sticky notes on a glass wall during a workshop
Illustrative stock photo — not Dora staff.

Three promises we can actually keep

We'll say “we don't know yet”

…and then go and find out, rather than guess at a date to keep a meeting pleasant.

You'll own everything

Code, design files, store accounts and passwords belong to you from the first day, not after a final invoice.

No made-up numbers

You won't find invented statistics or borrowed logos on this site. We'd rather show you how we work.

Read our delivery standards